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GLOBE Premium Awards


The GLOBE PREMIUM AWARDS 2017 is an initiative of Stimulus Research Services in association with the World of Business magazine to acknowledge and reward the most sought-after brands and their leaders for their outstanding contribution to the premium-segment of products/services. A promising soiree of business moguls and personalities from the most admired industries, the GLOBE PREMIUM AWARDS 2017, a unit of the GLOBE LUXURIÉ DÉCODÉ 2017, will serve the right concoction of business networking and business ideation on an international platform. The GLOBE PREMIUM AWARDS 2016 will also provide a venture capitalist (VC) interface and a platform for franchisee options, providing a lucrative opportunity to brands to pull investments for growth and expansion.

Celebrating business excellence and lending a new dimension to the “premium” segment of brands, the GLOBE PREMIUM AWARDS 2017 will unfold a golden chapter, in Dubai, hailing the “premium” and saluting the business prowess of brands doing well in the segment. Besides celebrating their success stories, it will lend a perfect setting for corporates to network and benefit from the exposure they will get being an integral part of the event.

Before the most discerning set of audience, brands (and their leaders) from the premium segment will be felicitated for their outstanding contribution towards making the segment stand out and championing the league. PricewaterhouseCoopers P.L. will ensure winners are determined on the basis of the evaluation carried out by the panel of Jury and the editorial team of World of Business. It will not only be reviewing the nominations for their innovation and achievements but will also be evaluating their comprehensive excellence in their respective domains.


  1. Premium Brand Award
  2. Prime Leader Award

The GLOBE PREMIUM AWARDS will felicitate brands and their leaders who have played a significant role in transforming the face of their brand in the premium product segment. Their selection will be based on the intense scanning and scrutiny based on research and review processes conducted by Stimulus Research Services, the process reviewer, a Jury panel and the editorial team of World of Business magazine.